Mithras
Restaurant · Croydon
Social media management
Most local owners do their own social media at eleven at night, after service. It shows, and it stops the moment things get busy. Sobi Social is a social media management agency that takes the whole job. We plan it, shoot it, publish it and report on it, for one monthly fee.
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We manage the places a local customer actually looks before they visit.
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Social media management is only as good as the footage. Each month our team comes to your business for a directed shoot day. We capture photography, vertical video and stories, so the feed shows your actual place. People can tell the difference between a stock image and the real counter.
Then we write the captions in your voice rather than ours, schedule everything and keep the calendar full.
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A named UK lead owns your account, with a fixed weekly day and a reply inside one working day. You do not chase anyone.
Each month you get one dashboard and one review. What moved, what did not and what changes next. If a format is not working, you hear it from us first, not from your own feed.
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Restaurants, cafés, takeaways, car dealerships and other brick-and-mortar brands. We work with businesses across London, including Croydon, and in Surrey, Sussex and Hampshire, and our studio is in Shoreditch.
It begins with a free brand audit, the Sobi Snapshot, which looks at how you show up on each channel. You get three priorities, ranked, and you keep the findings either way. If you want the full plan, the Blueprint takes three weeks at a fixed fee, credited against your first three months.
Our work
Vertical social video shot on location, built around the dishes, people and moments that make a place worth visiting.
Restaurant · Croydon
Coffee shop · Croydon
Takeaway
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Both. A directed shoot day each month at your site produces the photography, vertical video and stories. We then edit, write and publish.
Instagram, TikTok and Google Business Profile, plus email and SMS. We plan the mix around where your customers actually are.
One monthly fee, sized to your business and quoted after the Blueprint. We do not sell packages.
Yes. One hire cannot also shoot, edit, run ads and write copy. A £40,000 role costs about £54,850 in year one. Most partners run the whole function with us for up to 70% less.
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Where we shoot, publish and run campaigns from.
Free personalised brand audit
We review how your brand shows up, how your content performs and how easily a customer can take the next step. Twenty minutes, and you keep the findings either way.
Brand & presence · Content system · Customer journey

Receive your three priorities, ranked in order.