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Sussex

The content marketing agency in Sussex for independents that live on local trade.

From Brighton's lanes to the market towns inland, Sussex rewards businesses with a clear point of view. It also punishes the ones that go quiet online. Sobi Social is a content marketing agency that works like an in-house team. We are based in London, and we come to your business in Sussex to shoot.

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Brighton is not the whole county

Brighton has one of the most crowded independent food scenes in the South East, so standing out there takes a sharp idea and good footage. Worthing has its own seafront crowd. Crawley is a busy commuter town with Gatwick on its doorstep. Horsham and Chichester are market and cathedral towns with a steady local trade.

Each of these needs a different tone. A bakery in Chichester is not marketed like a late-night bar in Brighton. We start by looking at who actually walks through your door, then build the content around them.

That also tells us where the competition is. In Brighton it is the café two doors down. In a market town it is often the chain on the retail park, or the pull of a day out in London.

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Planning around the seasons

Coastal Sussex has a seasonal rhythm. Summer weekends bring day-trippers, and winter can be slow. We plan the content calendar around that, so the quiet weeks are not left empty.

Paid campaigns follow the same logic. We build them locally and optimise them against bookings and enquiries, with the budget on your own card.

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What the monthly fee covers

Six disciplines, one named UK lead, one fee.

  • Strategy and a quarterly plan.
  • A directed shoot day on site each month, covering photography, vertical video and stories.
  • Instagram, TikTok, Google Business Profile, email and SMS.
  • Copy, paid media and one monthly review.

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Built for how Sussex customers decide

Most people pick a place from their phone. They look at the photos, the short video and the Google listing, then choose. We film for that moment. Our work for Coco & Nut, a coffee shop, and Chick N Box, a takeaway, is built around pours, pastries, product and the people who make the room.

A seafront café, a clinic in a market town or a restaurant that wants more midweek covers needs the same thing. We film what makes the place worth the trip, then keep showing it.

Our work

Recent reels from Sussex.

Vertical social video shot on location, built around the dishes, people and moments that make a place worth visiting.

Coco & Nut

Coffee shop · Croydon

Chick N Box

Takeaway

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Questions about Sussex.

Do you come to Brighton and the rest of Sussex?

Yes. Our studio is in Shoreditch, and the monthly shoot day takes place at your business wherever it is in Sussex.

Can you handle seasonal trade?

Yes. We plan the calendar around your busy and quiet periods, and we adjust the paid campaigns to match.

How long is the commitment?

The Blueprint is three weeks at a fixed fee, credited against your first three months. After that there is a six-month term.

What does a content marketing agency cost in Sussex?

There is one monthly fee, sized to your business and quoted after the Blueprint. We do not sell packages.

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Services we run

Everything we run for Sussex brands, each one covered by the same monthly fee.

Free personalised brand audit

Find the gaps costing you customers.

We review how your brand shows up, how your content performs and how easily a customer can take the next step. Twenty minutes, and you keep the findings either way.

Brand & presence · Content system · Customer journey

The Sobi Snapshot, cover of your free brand audit report

Receive your three priorities, ranked in order.